121mcv - 121mcv Sales And Marketing

Not everything translates well

Not everything translates well… This could mean ‘OK’ in UK or USA but ‘zero’ in Russia or worse perhaps “go f@$k yourself in South America!?

It is means ‘Money’ in Japan apparently?

Even with a local translator you have to careful! A colleague when working in China with a group of Senior Managers attempting to impress upon them “the importance of change management in the organisation” through a translator, not knowing that there was no real translation for “Change Management” got his key note address to them translated as ” What’s important here is to change the management of the organisation” !!! It took a long while to find out that this had happened and he had lost one or two friends along the way. 

Cliff Young, 61, in 1983 ran a 600 mile race because he felt like it. He took 2 days of the previous record, and apparently didn’t sleep. WOW - READ AND WATCH HERE Cliff Young, 61, in 1983 ran a 600 mile race because he felt like it. He took 2 days of the previous record, and apparently didn’t sleep. WOW - READ AND WATCH HERE http://goo.gl/cN1Efn

The Professor and the Jar - A professor stood before his philosophy class and had some items in front of him. When the class began, he wordlessly picked up a very large and empty mayonnaise jar and proceeded to fill it with golf balls. He then asked the students if the jar was full. They agreed that it was….. click on the image to read more

A well-designed website organically grows a company's business and reinforces branding. 

A study by Nielsen Norman Group found that users stay on a website for an average of 10 to 20 seconds. Visitors hang around longer only if they find something worthwhile during those initial glances. For a business, every second counts. 

What's the Difference Between Sales and Marketing? http://www.121mcv.co.uk/resources/marketing-knowledge/what-s-the-difference-between-sales-and-marketing

Online marketers spend a lot of time demystifying Search Engine Optimisation (SEO), from the jargon and rules to new updates and algorithms. As the technology continue to advance, what you might know about SEO a year ago may no longer apply today