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i feel like people keep interchanging MAINS, EXCLUSIVES, and AFFILIATES and haphazardly using them without really recognizing what they mean, so here's a brief description of the differences.
MAINS are the primary group of roleplay blogs you interact with on a regular basis. you might choose to prioritize them in terms of replies or ask memes, or focus on their dynamics more often than you do others.
EXCLUSIVES are the only version of that character you will write with. as an example, if you add a canon superman or a princess jasmine to your exclusives, it means you will not write with or follow any duplicates of those characters.
** this can also include FACECLAIM EXCLUSIVES, where you won't follow duplicate faceclaims of your favorite blogs. weird example, but if you're writing with a blog using tom hanks as their faceclaim, you might say you're faceclaim exclusive with that blog and refuse to write with or follow any other blogs using tom hanks.
AFFILIATES are blogs with extensive ties to your blog's canon. their characters are weaved into your storyline to such a degree that you cannot separate them from one another. maybe they're your primary or single ship partner. maybe you created the characters together. maybe they're from the same piece of media and you want to establish their significant ties to your muse and their story. this is a step up from exclusives, and their url is often linked in your pinned or placed on your rules page.